Viewing entries tagged
property marketing strategy

How do we choose our estate agent?

Dataloft Inform subscribers have access to national, regional and local market insights at their fingertips. The content is visual, branded and easy to use. Accessing this knowledge puts our subscribers in a position of power, keeping them one step ahead of increasingly savvy customers. 

Making sense of the Census

At Dataloft, we’ve taken the housing market Census data to a more micro level is to tie in with the very local needs of our Dataloft Inform subscribers. Dataloft Inform users have access to a wide range of market insights, content and collateral, right down to postcode sector level. 

Dataloft Residental Market Outlook

Moving into 2023, housing market sentiment has improved from the immediate fallout from the Liz Truss Growth Plan. Nonetheless, we continue to see a weakening economy and rising interest rates. 

Quick solutions to keeping your estate agent website content fresh

Quick solutions to keeping your estate agent website content fresh

Try our automated Dataloft Inform Smart Pages – intelligent, hyper-local property market content for your website. SEO and mobile-friendly and requiring a one-time installation, these pages update automatically each month. Covering the sales, lettings, prime and new homes markets they are relevant and engaging for web visitors. Even better, they save you time, freeing you from having to create your own content from scratch every time.

Local knowledge is power

Local knowledge is power

The importance of agent websites continues to grow. In the 2021 Property Academy Home Moving Trends Survey, 17% of respondents said they had used agents' websites more than ever before. More than half of vendors visited the agent’s website before instructing them. The survey found that this is especially the case with home movers who are looking for a change of scenery or lifestyle.

Build trust through your website

Build trust through your website

The importance of agent websites continues to grow. In the 2021 Property Academy Home Moving Trends Survey, 17% of respondents said they had used agents' websites more than ever before. More than half of vendors visited the agent’s website before instructing them. The survey found that this is especially the case with home movers who are looking for a change of scenery or lifestyle.

What do estate agents and tractors have in common?

What do estate agents and tractors have in common?

The best marketers in the UK property sector are sharing relevant content that resonates with their audience. By selling less and educating more, they are creating a loyal band of customers. – Rory Black