In this Briefing note we draw on results from our Rental Potential Model. Looking across 60 cities and towns; we’ve identified the strongest relationships which explain high rents, using correlations to express the strength of the relationship as a percentage.
Steeply rising rents over the past year or two have focused attention on ‘affordability’ because it is central to the outlook for rental growth. Overall, declining affordability limits potential for rental growth.
In this Briefing note, we report headline trends from higher earners in London and Manchester.