EweMove: sharing knowledge to stand out from the crowd
EweMove is a national network of award-winning hybrid estate agents. EweMove agents work hard to build their local profile and win instructions; good marketing is essential to their success.
Challenges
Finding time to create thoughtful, regular marketing content
Finding a point of difference at appraisals
Solutions
The Swiss Army Knife for estate agents
Many EweMove agents have found the solution in Dataloft by PriceHubble, a market insight platform supplying the latest local, regional and national market trends in the form of market reports, letters, flyers, infographics, charts and much more. These outputs provide invaluable content for social posts, websites, and digital and print communications.
Rebecca Mills from EweMove Wymondham needed easy access to engaging content to put her on the radar of local homeowners, and stay there. One of the ways Rebecca makes use of infographics and text from Dataloft is to inspire advertorials in a local magazine. She also prints market reports to add an edge to her valuation packs and delivers hyper-local door drops, following up with targeted letters.
EweMove Liverpool utilise Dataloft content across their business to help win new sales, lettings and new homes clients. They compare Dataloft to a Swiss Army knife: saving time and money with a single resource platform that performs countless functions. Dataloft provides them with content for social media, email, websites, prospecting, targeted door-drops, valuations, blogs and more.
Results
Influence decisions in your favour
EweMove Liverpool found that including printouts of Dataloft’s market reports make their appraisal packs stand out. 'Market review' reports provide an overview of the latest market trends; 'Local profile' reports impress those attending viewings with EweMove’s local knowledge, and 'New Homes' reports help to win business from developers.
Dataloft has become an integral part of Rebecca Mills’ business, allowing her to take an analytical, yet creative approach to her marketing. This has established EweMove Wymondham as a knowledgable voice in the local market. Sharing her knowledge from Dataloft influences decisions in Rebecca’s favour. Rebecca has also received good feedback on her content from the recipients and they love how well it is presented.
At Dataloft, we turn millions of property market records into stories, trends and insights. Dataloft by PriceHubble is our online platform. Dataloft is used by a range of property professionals, including estate agents, analysts and developers.
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“I rely on Dataloft to complete appraisal and viewing packs, attract the correct attention from prospective clients and provide knowledgeable insights to inspire my own created content. Love it and use it every day!”
Dataloft – the Swiss Army Knife for property professionals
“Our experience has been really positive with Dataloft. There is a way to use their platform to stand out in almost every part of being an agent. If you spend time with the great support team to figure out ways to integrate Dataloft into these areas of business it can really benefit you in these instances by looking like a cutting-edge, well-informed agent.”